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The Australian Government is investing $500,000 in the craft cider industry over the next two years in a marketing strategy aimed at boosting exports...

A new study has found that 37 percent of Chinese online shoppers prefer to buy from Australia, yet only 21% of Australian retailers are satisfied with their sales in China’s e-commerce marketplaces...

Clean, green, natural, fresh, safe – we hear these words all the time and they continue to resonate in the Chinese market...

Digital marketing company ROKT, run by former Jetstar chief executive Bruce Buchanan, has completed a $15 million Series "B" investment led by Moelis Australia Asset Management...

Having a multilingual website is critical for exports. People all over the world need to know what you’re all about, and you can’t rely on all those people being able to speak the same language...

Doing business in China can be difficult, admits Nicolas Chu, CEO and co-founder of digital marketing company Sinorbis – but it’s not impossible...

Australian SMEs who previously found it too difficult or costly to export to China now sell to Chinese consumers due to advances in cross-border e-Commerce...

Meat and Livestock Australia has launched a new logo and branding strategy to promote Australian red meat globally.

The Australian Made Campaign has launched a new video, which explains the benefits of displaying an Australian Made logo when marketing products globally.

Wealthy Chinese consumers indicate that they’re looking for quality over status when making an expensive purchase, according to a new survey.