A new guide is now available to help Australian export businesses harness the power of e-commerce to expand into global markets.
Developed by Austrade, Online Exporting: A Guide for Australian Business is a practical resource for exporters looking to access markets like China, Japan, South Korea, and Indonesia.
Launching the new guide, Trade Minister Steven Ciobo said internet shopping has become an everyday activity in many of Australia’s top export markets.
Some exporters are now seeing double-digit sales growth as e-commerce platforms give consumers access to new products.
“The guide forms part of Austrade’s initiative to develop relationships with major international online platforms, reduce barriers to exporting online and educate Australian exporters about new business models,” said Mr Ciobo.
Broad range of topics
The guide covers a range of topics including the online sales cycle, selling overseas from your own website and understanding the business models of major online sales platforms.
It complements the digital resources currently available to businesses through DFAT’s award-winning Free Trade Agreement Portal (FTA).
The portal provides vital information about our FTAs and how to take advantage of them.
Mr Ciobo said the government is pursuing the most ambitious trade agenda in Australia’s history and opening more markets for Australian businesses.
Earlier this year the government signed the TPP-11 and the Peru-Australia Free Trade Agreement, and will launch negotiations for a trade agreement with the European Union later this month.
The new guide can be downloaded at: www.austrade.gov.au/ecommerce-guide