More than 60 Australian vegetable growers recently attended a two-day forum in Adelaide to gain valuable tips on exporting to two markets currently worth more than $30 million to the industry each year.
The event featured high-calibre speakers and industry representatives who provided advice on exporting to Malaysian and United Arab Emirates markets, identified as promising growth areas for Australian vegetable exports.
These markets are regarded as two of Australia’s top 10 destinations for fresh vegetable exports.
“As the Australian vegetable industry maintains its focus on significantly boosting exports, those growers who attended are now a step closer to capitalising on opportunities which are continuing to emerge in both of these markets,” said AUSVEG National Manager – Export Development, Michael Coote.
AUSVEG is the leading horticultural body representing Australia’s 9,000 vegetable and potato growers.
“The forum was a great opportunity for growers to gain insight from current exporters, Austrade, the Malaysian Government and key members of the Malaysian and UAE supply chain.”
Capitalise on demand
Topics included consumer preference, cultural considerations and networking opportunities for vegetable growers interested in starting to export or expand their existing base.
“Trade with Malaysia and the UAE will play a crucial role in the development of Australian horticulture and will form the back bone for the future of Australian vegetable exports,” said Mr Coote.
“Through the Exporting to Malaysia and UAE Symposium, AUSVEG has helped Australian vegetable growers develop an understanding of these key export markets and further capitalise on the demand for high quality Australian vegetables.”
Following the forum’s success, AUSVEG plans to hold further events throughout the year to encourage growers to consider exporting to international markets, with a demand for premium Australian vegetables.