The biggest mistake business owners make when it comes to going global is choosing the wrong international market, says international business strategist Cynthia Dearin.
Ms Dearin, the Managing Director and Founder of Dearin & Associates, says the global pandemic has created huge disruptions in some industries and opened up massive opportunities in others.
“For many companies, there’s never been a better time to ‘go global’, but there are still challenges to overcome.”
On Wednesday, September 8, Dearin & Associates is hosting a free virtual workshop, to show exporters and companies exploring export opportunities how to make a smart choice in the international market.
Attendees will learn how to avoid common market selection mistakes.
The Zoom workshop will reveal the three things that stop CEOs and founders from making a great choice of market.
Attendees will be given “a workable, practical plan” to choose a market quickly and accurately.
“My goal is to help SMEs choose the BEST market to expand their business into,” Ms Dearin says.
This will help businesses to make a global impact and generate more sales.
To register, click here