Tourism Australia’s signature business showcase event, Dreamtime, will be held in Brisbane for the first time this year.
Dreamtime is Australia’s largest trade-marketing events showcase and attracts tourism buyers from across the world.
The event provides a gateway for Australia’s key international buyers to experience a vast array of experiences and destinations on offer in Australia.
Minister for Trade and Tourism Steven Ciobo said the event will give Brisbane and Queensland the opportunity to highlight its infrastructure, business event facilities and experiences to buyers and media on the global stage.
Dreamtime 2017 will allow the Australian tourism industry to connect with buyers from key markets including China, Singapore, Malaysia, Indonesia, New Zealand, US and the United Kingdom.
“The event should bring a significant boost to the tourism industry and is integral to our broader Tourism 2020 industry targets to grow the business events sector to $16 billion annually by the end of the decade,” Mr Ciobo said.
Dreamtime 2017 will be held from December 3-6 with international buyers and media spending time in Brisbane before continuing educational visits to other Australian destinations.