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The Apple iPhone, Dyson vacuum cleaner, Nespresso coffee capsule. These innovative, design-driven products have become success stories around the world. The companies behind these products have used design to create valuable business assets and build their competitive advantage in the marketplace. They have also carefully protected these assets through a variety of intellectual property (IP) [...]
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Two of the most difficult experiences I had when working overseas were with trade marks and patents. One of these came about through opportunism, the other a challenge from a competitor who simply wanted to cause disturbance. When you are about to launch a new product, nothing is more depressing than having some little guy [...]
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Casella Wines is taking United States company The Wine Group to court in a bitter trade mark battle centred on its Australian kangaroo logo. Casella Wines Yellow Tail is the highest selling imported wine on the American market. It uses a distinctive Aboriginal stylised wallaby on its logo. The San Franciscan brand Little Roo’s yellow [...]
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Trade marks are essential for every business. A trade mark can protect your brand from copying by others. Did you know: registration of your business or company name in Australia does not protect that name from copying by others. A trade mark registration is recommended to protect your brand which can be a name, logo, [...]
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India is now officially Australia’s third largest trading partner. With a population in excess of 1.3 billion and a growing and increasingly confident affluent middle class of between 300-400 million people, India is proving to have an insatiable appetite for all things western. Fortunately, now more than ever Australian businesses are looking to break out [...]
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Contrary to popular belief, there is no such thing as an ‘international’ or ‘worldwide’ patent, or ‘international trade mark’ that covers the whole planet in one application. A mechanism exists under the Patent Cooperation Treaty (PCT), administered by the World Intellectual Property Organisation (WIPO), whereby applicants can make international patent applications, however this merely simplifies [...]
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When conducting business over international borders, one of the most important steps you can take is to protect your intellectual property. The Madrid Protocol covers more than 80 countries and was designed to help this process, but what is it and how can it support Australian exporters?
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Protecting your brand or trade name is now more important than ever. Registration of a domain name, as with the registration of a business name or company names, does not give a right to use that name with impunity. As shocking as that may sound, even a natural person has no absolute right to use [...]
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Most of us know that we can arrange for customs to seize counterfeit goods before they enter the market. Under Part 13 of the Trade Marks Act for example, the owner of a registered trade mark may notify customs that they the own the trade mark and the type of goods that may be illegally [...]
...read moreThe Australian Competition and Consumer Commission (ACCC) and IP Australia have issued a warning to trade mark owners to be wary of any organisations looking to charge for intellectual property (IP) services, following a number of complaints about a fake organisation seeking payment for IP. IP Australia has logged complaints from trade mark owners who [...]
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