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A new research lab co-funded by Industry & Investment NSW and the Fraunhofer Project Group in Transport & Logistics has attracted international participation. Based in the Australian Technology Park in Sydney, Australia’s ICT Research Centre of Excellence (NICTA), the Future Logistics Living Lab aims to improve the efficiency of logistics networks by encouraging industry adoption [...]
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Exporters thinking of entering an overseas market need to do their homework. Everything from product packaging to the way it is distributed should be decided in advance, based on reliable information that has been systematically gathered and analysed through a uniform approach. In other words, market research. Otherwise there is no guarantee that a would-be [...]
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Software exporters QSR International have announced a funding pool of more than $40,000 to go towards six grants to academics teaching qualitative research methods in universities in the USA, Canada and the Asia-Pacific region. The grants are to be put towards QSR’s flagship product, NVivo 8 or NVivo 9 software licenses, NVivo training workbooks and [...]
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In my interactions with some Australian exporters, I discovered that most do not consider African market in their export plans. Their reasons are largely due to lack of credible information, issues relating to market entry bottlenecks and non-exposure to African business success stories. Interestingly, some exporters still view Africa from the prism of NGO appeal-fund [...]
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DC Strategy and Austrade have once again teamed up to present a one-day seminar designed to show businesses how to build serious international profits. Previously attended by high-level management—CEOs, managing directors and general managers—of Australia’s growing businesses, the day consists of sessions led by DC Strategy’s expert consultants, complemented by case studies of brands from [...]
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Minister for Trade Simon Crean has launched a new website designed to assist small to medium exporters with finding the most appropriate finance options for their business needs. The Export Finance Navigator (www.exportfinance.gov.au) allows SMEs to find independent information on financing options for their exporting activities or international investments through an easy-to-use interface that connects [...]
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I often get asked the question: “How do you develop an international marketing plan?” Unfortunately, there isn’t always a quick answer. I have helped many companies establish their business offshore and I usually take a very simple approach to this by working with them to answer the following questions: Why go global? What is the [...]
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The Federal Government will fund the development of a marketing and promotion strategy at the Tasmanian Institute of Agricultural Research to help help identify new market opportunities in South East Asia for Tasmanian vegetables. Minister for Agriculture Tony Burke announced up to $116,000 to go towards determining the needs and commercial viability of new South [...]
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I have a wishlist for the export sector for 2010. The first is for rain; while not everybody got it — sadly WA experienced terrible fires — lots fell in Queensland and NSW, which will have a positive effect on our agriculture exports in the coming year. It would be nice to link this with [...]
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Government credit export agency the Export Finance and Insurance Corporation (EFIC), has launched its third annual Global Readiness index (GRi), an important piece of research that reveals the current destinations for Australian exporters and offshore investors, their motivations, and the barriers they face in going global. GRi results offer comparative analysis for exporters against others [...]
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