Are you export ready?
Recently a company contacted me and was wondering where to begin their thinking in relation to export readiness. It’s a question that occasionally comes up, but...
Farewell Kevin Rudd – we’ll miss you!
I have to admit that I’m really going to miss Kevin Rudd.
Yes, I know he had to go for all kinds of domestic, parochial, poll-driven, factional and political...
Don’t write off Russia
There’s far too much negative commentary, perceptions and ignorance out there about Russia.
Back in the dark days of the GFC, the doomsayers predicted an...
Brazil is the lucky country
Having returned from Sao Paulo and Rio de Janeiro as a leader of our first BRIC+ Study Tour Brazil—the first ever Australian financial services delegation ever...
Japan’s food market: more than price
At a recent seminar I listened as representatives from Japan’s largest supermarket and Japan’s largest food service provider individually spoke about their...
Developing an international marketing plan
I often get asked the question: “How do you develop an international marketing plan?”
Unfortunately, there isn’t always a quick answer. I have...
The problem with risk
I have a friend who carries around a large handbag everywhere, yet never has enough room in it to fit even small things she has bought. This is because in addition...
The changing face of the Chinese consumer
I spent last week in China with a global publishing and direct marketing specialist who were researching the market to establish the potential for their products...
Changing our thinking on climate change
I can’t help thinking that we’re all getting it wrong on climate change. By saying this, I’m not questioning the science (I’m not a scientist),...
The more warts the better
One of my favourite aspects of editing Dynamic Export is having case studies. Whereas the main article is usually an instructive piece, the case studies represent...
