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Dynamic Export

Dynamic Export Magazine

    Articles by Lisa Goodhand

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    Lisa Goodhand has written 5 articles for us.
  • Export market research
    export-research

    Exporters thinking of entering an overseas market need to do their homework. Everything from product packaging to the way it is distributed should be decided in advance, based on reliable information that has been systematically gathered and analysed through a uniform approach. In other words, market research. Otherwise there is no guarantee that a would-be [...]

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    Growing, Marketing
  • Manufacturing in China: review
    FactoryGirls

    Want to read a book about China and the people who actually work in the factories? My good friend Steve Welsh (IMS) recently lent me Factory Girls: Voices from the heart of modern China, by Leslie T Chang and I have to highly recommend it. Factory Girls is a modern account of the lives, loves [...]

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    Countries, Managing
  • Take your business to China – now
    china flag

    There has never been a better time to start exporting to China than now. The Australian business environment is largely made up of small businesses and to remain competitive they should be looking to China to expand: the Australian domestic economy is just not big enough to support them! China is geographically well positioned to [...]

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    Countries, Starting