Whether you’re a domestic business looking to go international or a ‘born global’ exporter, your approach to establishing your brand overseas should be the same. “There’s no magic wand you can wave, you go through the same process finding your target customers in any market,” says brand strategist Hamish Chadwick, principal of Image Substation. A [...]
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As 2010 comes to a close, it’s time to reflect on the events of the year that affected Australian exporters. These five, in no particular order, have been chosen for the breadth of their impact although direct effects on exporters have varied. 1. Indian student attacks Two attacks on Indian students in Melbourne, seemingly racially [...]
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If you think a hedge is something that shelters you from the prying eyes, then you need to consider how much you may be losing on your foreign exchange payments. A hedge is any strategy that allows you to minimalise or remove financial risk. For foreign currency, this mean a strategy employed by businesses to [...]
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One person can take on the world. Microbusinesses, long considered merely the seeds of bigger businesses, are now doing it for themselves. Characterised by their minute size—by definition, businesses with five or fewer staff—microbusinesses tend to lack the resources of their larger counterparts, however, successful microbusiness owners turn this around through greater innovation and efficiency. [...]
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Falling exports and rising imports will damage Australia’s $102 billion food and grocery industry, according to a new report by the Australian Food and Grocery Council (AFGC) and KPMG. The annual State of the Industry 2010 report details the pressure the sector has come under in the last six years, underlining the $4.5 billion surplus [...]
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World news and international business – it’s all related, but how? Department of Foreign Affairs and Trade (DFAT) presenter Peter Scott will take you through the reasons behind sanctions, security, and travel advisories: how it affects insurance and financial risk, to your travel plans to see customers and suppliers. Scott is the director of the [...]
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The Australian Institute of Export (AIEx) will host a seminar on how importers and exporters can cope with a rising Australian dollar at its November Western Sydney meeting ‘Effectively taming the Foreign Exchange beast!’ Guest presenter Sanjay Gnanadickam from Travelex will speak on the volatile global foreign exchange market, imparting valuable information and advice to [...]
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Queensland’s Export Week for 2010 celebrates the state’s booming economy and increasing international trade. According to Queensland Minister for Trade Stephen Robertson, the week-long event highlights the contribution of exports to the state’s coffers, including almost $43 billion in merchandise trade. “Export Week is organised each year by Trade and Investment Queensland to focus on [...]
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The World Travel Market (WTM) Global Trends Report has correctly predicted the travel and tourism trends for this year. In association with Euromonitor International, WTM last year foresaw a boost to African tourism due to the 2010 FIFA World Cup and the ‘Obama Effect’, where a surge in interest in ‘roots tourism’ or visits from [...]
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Is the meat pie Australia’s national food? Considering the strength of our wheat and dairy sectors, the flour and butter in the pastry may be the world’s best. And the meat? Top quality beef, with the whole thing accompanied tomato sauce grown from Australian fruit. There’s no beef about it, Australia’s global reputation punches well [...]
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